The "TACO" meme, an acronym for "Trump Always Chickens Out," has exploded across social media in mid-2025, mocking U.S. President Donald Trump's pattern of revealing aggressive trade tariffs just to delay or withdraw them. Created by Financial Times writer Robert Armstrong in his Might 2, 2025, Unhedged newsletter, TACO describes a Wall Street strategy of purchasing stocks after tariff-induced market dips, preparing for Trump's inescapable backtracking. The term went viral after Trump's heated response to a Might 28 CNBC question, where he dismissed TACO as "nasty" and denied throwing in the towel, unintentionally fueling its spread by means of the Streisand Result. On platforms like X, TikTok, and Instagram, #TACOTrump trended with memes including Trump as a chicken, taco-themed MAGA hats, and satirical videos set to "The Chicken Song." Posts acrostic poem and taco-faced Trump amplified the humor. The meme reviews Trump's trade policy flip-flops– such as pausing 25% tariffs on Canada and Mexico or delaying EU tariffs– highlighting perceived weak points in his negotiating reliability. Beyond humor, TACO shows social networks's power to change monetary jargon into a cultural phenomenon, bridging politics and entertainment. While it simplifies complex trade dynamics, the meme highlights public skepticism about Trump's management and the internet's function in forming political stories, making TACO a biting, shareable symbol of 2025's digital discourse.
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